Start with the big picture and then zoom in towards specifics. This helps to clear up confusion, this helps to strategise a plan to reap rewards.
Who is my target market (the ones that will pay)?
-
Young Professionals
-
Indigenous Development Groups – (Government, Council)
-
Executive Businesses
Why am I in this business?
I’m in this business because there are so many people who undervalue their worth. I understand the connection and impact of knowing that you are worth the world and injecting that into everyday life. The impact is huge. When you know your worth, you understand clearly what you want, you understand how much you need and you understand in which area of your life that can be applied to. I can reach them for that worth and that will multi enhance all action that will ensure their success equaled only by their internal self value.
What is it that I am selling?
I am selling identification. I am selling a defined path towards. They want to have a family, they want to have a professional career, they want to clear out the backlog, they want to start enjoying who they are. They need to know their unique identification.
What type of practices of being?
Practices dedicated to the young adult. They are in their 20′s and they are eager to discover their core selves. What is it that motivates them, what do they find passion in, what kind of future do they see for them. They feel the pinch of time as if it is going to be upon them any minute. They want everything now. They still are not quite aware of who they and what they want, so they tend to react and identify to common beliefs and societal norms. Then feeling the emptiness and sadness because of values not being met. They search for that USP. Unique Selling Point that is them. This is what will give them internal satisfaction. They will be able to communicate from their core self and their interactions will be of value and learning. They will also be received well, because their integrity shows through and they are more of an interest and it is easier to believe and trust. This will help with their networking and communication within their most prized interests, wether it be work, sport or creative pursuits.
Practices for the client of all ages who has a deadline in a key area, they need coaching to ensure that they have the personal motivation to maintain a level of activity that will ensure their success for that deadline. This is short term and specific coaching, this is for the professional who knows what they need to do, but lacks the push to perform necessary tasks. This is called emergency coaching.
Why me?
Experience tells me, my family tell me, my friends tell me, Research tells me. They acknowledge that I have a skill that is positive, that is understanding, that is compassionate. Top that off with a dedication to provide a gold service in coaching profession and that is a winning combination to creating a path for clients who know that there is something more they can experience in life. I have put to practice with myself and others what it means to go from having $1000.00 in the pocket and move to another country, and within 1 year have increased my dollar value by 50%, to have accumulated a self rented flat in one of the most expensive places in the world, to have acquired possessions to put in the flat and to have a system of regular hair grooming and self grooming. I lost a total of 25kgs and gave up smoking approx 3 packets a week and cut drinking from an average of 6 days to 1 day a week. I continually update my coaching knowledge and expertise so that my clients will have access to a service that is on the pulse with motivation methods and ways to achieve that development the self and other key areas. I have my own Master Coach that I connect with to ensure that I am participating in Worth practices. I am apart of a Magnificence Program that combines the expertise of many coaches from all around the world as part of my continued research and application development. Finally, I have persistance. I live my life according to what I preach and that can mean going against the grain and the norm but in doing so I fulfil my worth and value the life that I live.
Why now?
My personal development and confidence are at a level that supports this type of service.
The Ideal Customer
Teenagers: “Setting the trail, Not following the Path”
-
They are one year off leaving high school
-
They are willing participants in finding what career path they can move towards
-
They are eager to find their identity and make their mark
Young Adults: “How your USP is the fastest way for better results”
-
They have put alot of work into studying or apprenticeships
-
They find they are missing direction after attaining their educational goals
-
They want to know how to make an impression within the work place
-
They want better communication skills with management
-
They want to increase their earning potential
Adults ( 30 somethings) “Living for want, rather than wanting to Live”
-
They want motivation and passion to rejuvenate their life
-
They want to begin laying foundations, family, house, long term career, relationships
Deadline Client: “Do or Do Not, There is No Try – Yoda”
-
They have a project they want completed
-
They have a deadline
-
They want support to make sure they complete necessary steps
-
They want support to maintain motivation
What do they really want?
They want status, identity, pride. They want confidence. They want to see the world, they want new experiences. They want professional and physical achievement. They want to be active. They want to have a sense of value and fit well into that. They want less automation. They get bored easily and want something to be passionate about.
What is the solution?
-
AWARENESS of current actions, thinking and situation
-
ACCEPTANCE of current actions, thinking and situation
-
A PLAN to take action
-
ACTION on the plan
-
ACKNOWLEDGEMENT of actions taken
-
LEARNING from actions
What is my tagline?
“An iboost solution works to put into action a life-launch plan that connects with inspired U.S.P’s so the young person can go from a learner to an active participant of outcomes in their key aspects of life.”
or
“How does a young person stand out from the crowd within key areas like sports, business and creative pursuits? Through U.S.P. identification. Log on to www.iboostsolutions.com and register for the free special report on ??? easy steps to gain that unique selling point.”
What is your irresistable offer?
Teenager
-
4 steps to finding your suited career
Young Adult Special Report
-
Create your U.S.P
Adult
-
?? steps to knowing if you are ready to live the life
What’s my headline?
The benefit of using iboost solutions is that you will:
- Set yourself apart from others your age
- Others will pick up on your commitment and that will open up opportunities in key areas
- be moving towards something that is inspiring
- be free from the feeling of being lost
- be able to devote energy towards creating something more for yourself
- exhibit traits that others want to invest in and support
- show that you are able to productively and efficiently work
- have a more informed knowledge of how you move through challenges successfully
- have invested more time into your personal development
- reach new levels of communication with others who are in key areas
- have reached a place where time is filled with something that you enjoy
- have let go of actions that are there just to fill in the time
- take more care of your pysical health
- have discovered behaviours that stop you from taking action
- have discovered behaviours that encourage you to take action
- be free from confusion becuase of a structure that is created
What will you offer to attract people to your product or service?
I will produce a special report that will give highlights as to how to create a U.S.P. It won’t have full information but will allow the reader to gain insight into what path they may need to take.
What is the first product or service you want a stranger to take in order to become a lead?
Special Report
What are the difference price points and different products and services you want to offer?
(Look at the big picture because one product or service will lead to another)
- initial consultation – free
- boxed programs – $199
- group coaching – $90/mth
- books – $15 each
- free teleclasses – free
- workshops – $399/person for 3 days for 15 students
- audios – $9.99 each
- monthly radio show – free
- documentary – negotiable
- television spot – $500.00
- large seminars – $30/person
- school introduction – free
- affiliations – registration to site
